LATEST NEWS

Keep up to date with all that's happening at Drinks Inc, as well as the most current information about the drinks industry locally, nationally and globally!

LATEST IMAGES

Subscribe via RSS

5th October 2011

ESTRELLA DAMM UNVEILS ELEGANT NEW BOTTLE

‘The Beer of Barcelona’, Estrella Damm reveals a unique new bottle design.

Estrella Damm, the authentic beer from Barcleona is available in Northern Ireland exclusively through Drinks Inc.

Estrella Damm is the stylish, trendy, vibrant and passionate beer for people that want to enjoy the taste of Barcelona... it's nightlife, sunshine, fun, culture and sport.

Brewed and imported from the Damm brewery in Barcelona, Estrella is a premium 4.6 % ABV lager.

Marking a significant change to its current packaging, the new 33cl bottle features a finer neck and slimmer body, lending the design a more modern and elegant appearance in keeping with its Mediterranean heritage.

The unique new bottle design encapsulates the modern style of Barcelona, Estrella Damm’s hometown. Sleek, straight lines and an emphasis on the brand’s signature red in the glass colouring combine to compliment the legendary gold star motif and the crisp new label design.

The refreshed packaging design is intended to amplify Estrella Damm’s presence in international markets. The brand now not only stands apart from other beers in it’s flavour and quality, the revolutionary new packaging design also distinguishes Estrella Damm from the many standard packaged beers available today.

Since Grupo Damm began the international expansion of Estrella Damm in 2006, the ‘Beer of Barcelona’ can now be enjoyed in 43 countries as diverse as New Zealand, USA, Sweden, the United Kingdom, Japan and China amongst others.

Estrella Damm is marketed internationally as "The Beer of Barcelona". This positioning is intended as a tribute to the city where the brand was born and remains its spiritual home.

« BACK TO NEWS